The history of SEO is relatively short but highly eventful. It has moved in just a few years from a rudimentary focus on basic, repeated keywords to a sophisticated suite of organic, intuitive and refined techniques aimed at delivering value, accuracy and customer satisfaction. Digital technology develops rapidly. Inevitably, SEO practice and the promotional campaigning … Continue reading How are voice search campaigns changing the game?
If you are looking to achieve success when it comes to online marketing, one thing you need to make sure – staying up to date with everything that is happening in the industry. After all, the marketplace is changing all the time. Google constantly brings out new updates, which can mean that you need to … Continue reading Interesting Google/IO 2021 updates every marketer should know
The COVID-19 pandemic has changed the face of digital marketing forever. And no, that definitely isn’t an unfounded overstatement. Let’s not forget, the pandemic has significantly accelerated the shift towards digital, which is empowering businesses across myriad industries to strive for goals that simply would have been out of reach before. Why is Video Advertising … Continue reading How Paid Video Advertising Campaigns Have Attained New Heights in the Post-Pandemic Scenario?